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Introduction of me, and some feedback mainly on the website.

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2:36 pm
April 25, 2010


Julius

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I just joined, perhaps I can help is some way.

 

Some info on myself:

I'm Dutch. I'm the co-owner of a gamescompany called FourceLabs. We focus on designing physical games, playful environments (http://www.fourcelabs.com/index_eng.html). I'm writing from my personal perspective, but the link to our company might be made in the (far) future, because I'd love to create games for astronauts one day.

 

Like probably many people, I have no idea how much time I can devote to this, but lets just see how it goes.

 

My main skill that might come in handy here is interaction designer.

- Perhaps I can give some feedback or suggestions for the website.

- Maybe when something has to be designed that people will use I can help in some way.

 

I'll probably also have some ideas on how this good/should be organized, but it will take some time to get to know this place, before I can probably say something useful about that.

 

Let me try to be useful with some quick feedback. I have feedback on:

  • The website, getting people to participate
  • Donate here
  • Timeline
  • Homepage mission (small detail)
  • Video
  • About > human faces
  • Make it look real

 

Website feedback, getting people to participate

- The site looks nice and clean.

- On the long run, the most important part is probably making it extremely easy for people to understand if and how they can help, giving their skillset. The page on 'get involved' is a nice start. But it sort of stops there. You have to digg in to the Wiki or Forum. The less people have to deal with those things and get straight to the helping the cause part, the better. Once people have invested some time and got positive feedback, they are far more willing to invest time and energy in how tools like a wiki works.

I'd like to see a huge button that says 'find out how you can help', and then go to some sort 'test' or diagram where you can check your skills and see in what areas you might be helpfull. With perhaps the first question something in the line of 'how would you broadly qualify your skills' with options like:

> I can organize things

> I'm a tech guy/girl

> I can create/edit media

At the moment the website works the other way around, it shows the projects and asks if a person can contribute. The trick is probably to get someone who has just found this website as quickly as possible to to part of the website where can make themselves useful for the first time (in a very small way). Just really bitesize, 5 minutes tasks. For instance, just give a very concrete well defined problem, where probably the work is mostly done, but feedback is wanted.

Donate here

Something else; on the homepage there is a 'Donate here' button. People probably want to know what they are donating for. Just money for the foundation doesn't really do it for me (and probably for others). Something like 'we can buy our own computer servers when we have X amount of money. We need this because of Y.

If you would somewhat split the site for different target groups (I still have the organization, tech, media grouping in my head), you could make seperate donate buttons for stuff these different target groups understand and find valuable. For instance in the 'media' sub-page(s) you could place a donation where the money goes to a project that makes a weekly youtube video possible.

 

Timeline

I would also like to see some sort of timeline. Even if it is totaly made up and fuzzy on many parts. It makes me much more happy if I know we are al working towards something I understand or can feel. The deadline of 'once we will be on the moon' is too far, so it needs te be chopped up in smaller bits. This timeline should have milestones that might not yet have fixed dates to it, but some fixed qualities. I have no idea how to get to the Moon, but I can imagine that getting there unmaned is much easier than getting there manned. So it would make sesnse to me that getting there unmanned (OHKLA Project) is a milestone in the bigger project of getting there with people.

So if it was up to me, I would steer people attation a bit away from CLLARE and towards OHKLA, so the most energy people will spend is spent on things that are going to be done sooner. So the reward of the investment people will make will be felt sooner. The manned mission is still the shiny star that sits at the end of the timeline, so everybody is feeling that they are contributing to this bigger goal.

 

Homepage, missions (small detail)

The missions on the site are mentioned like this:

 

Probably good for people who know the site and quickly go to these subpages. But if this is something that is supposed to help new visitors to 'lure them in', you need to sell it a bit better. I'm not that much of a tech guy, maybe that's the reason that I have no idea what point 3 is saying (OHKLA (Open
Hybrid Karman Line Attempt)
) . I probably don't need to know, but it would be nice to know why it is important for the bigger project.

So in short:

- make it really easy for new people to contribute quickly in a small way

- make it easy for people to understand what they are working towards, and make it feel real and realistic.

 

Video

Also, there is a lot text. Its probably nice to have a youtube video introduction where some guy/girl is explaining the main goals. In the beginning I still need to be convinced this site is worth my time, so it should be really easy to understand.

 

About > human faces

Also on "About – Who are the people behind CSTART", I'd love to see some faces of real humans. It is not ment as an egotrip for these people, but it just helps to make everything seem more real.

 

Make it look real

The biggest danger for this project is probably that people will think it has no chance of survival, so everything should be geared towards making this look (and act) like something real. (I'm not saying it is not real, I'm just talking about the image). For instance, show a live webcam feed of the office (if/once there is an office).

Or build a 3D printer (http://www.popularmechanics.co…..ws/4224759) and print the designs people make for (parts of) the spaceship. Just having something physical helps I think. It is also nice to show something like that to a reporter and leave it as a gift. You can use the 3D printer as an concrete example of that open source hardware is possible, they know it's not just a story somebody made up, because they have a 3D printed piece of our spaceship design in their hands. It's hard to argue with that.

 

That was my feedback for now. I hope some of these things will be valuable to this project somehow.

 

Julius

 

 

 

 

 

2:46 pm
April 25, 2010


Julius

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I don't know how to edit my post, so I'll just reply..

 

I just wanted to add, that the 3D printer idea I wrote about at the bottom of my post could be one of those very concrete things people could work on. So it could be placed on the timeline as a milestone (perhaps for a seperate PR timeline?). Also it could be on/next to one of the donate buttons "We need X amount of money to buy hardware for a 3D printer. Learn more here why this helps our cause.". Or perhaps someone can donate a 3D printer, or send/bring it to the headquarters (if there is any. If there isn't any, there should probably be one, for the reason I mentioned in 'make it look real').

 

Julius

 

 

 

3:27 pm
April 25, 2010


Julius

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Also feedback on this in the FAQ:

 

"Can I volunteer as an astronaut?

The CLLARE project is currently in far too early a stage of
development for us to have decided on or even thought about a process
for selecting candidate astronauts. Please check back later."

 

It is perhaps a missed opportunity to do nothing with this demand. I can image some sort of point system. Contributing to the project will earn you points (it's sort of a game). You can do things like earn badges and stuff like that, but the main reward will be that it will increase your chance of going to space. The first 'rides for joy' will be given to people from the community, based on a lottery, where people with more points will have more chance of winning. But everyone who contributed at least X, has a (small) chance of goint into space.

Perhaps you also get points if you just help the community grow in some specific way.

You'd have to set up a whole point system, but it could be a fun thing that could help grow and sustain the community.

5:51 pm
April 25, 2010


antinode

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Hi Julius, and welcome. First of all, let me say that the I love the types of games your company makes and I would really like to see CSTART make use of things like that in the future to educate and draw interest. Secondly, regarding the website changes, I completely agree with you. I agree with you so much, I have been pushing for and working on pretty much everything you mentioned. I made a post about this very topic a couple weeks ago with a basic outline, and have since been working on some more in depth mockups of changes and features that I believe would benefit the organization. I really like your idea for a point system, and it's actually something I have considered as a means to encourage activity. Stackoverflow for instance uses both points and badges in this manner, as does reddit. This wouldn't be possible as a means to decide on astronauts though, as there is currently only one planned manned mission with only one astronaut. Points could possibly be used as a currency of sorts though, able to be put towards CSTART merchandise or something. I've not put too much thought into that, but I definitely want the site to be more social with user profiles to give us human faces, as you said. I'll be posting my mockups in the thread I linked in the next few days, and I would greatly appreciate your feedback when I do so. Again, welcome, thanks for your unintentional support, and I hope to see you around.
p.s. – The edit button is the little pencil with the arrow at the top of your post. It's not very clear, I realize.

4:16 am
April 26, 2010


Luke Maurits

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Hi Julius,

Thanks a lot for the wealth of feedback, this is exactly the kind of information we need to help improve the project and its website.  As has been mentioned, a major overhaul of the website is currently in the works, because there are a lot of shortcomings which need to be addressed.  Hopefully you'll be able to see some positive changes in the directions you mentioned very soon!

Main CLLARE workgroups: Mission Planning, Navigation and Guidance. I do maths, physics, C, Python and Java.

4:36 am
April 26, 2010


Julius

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Ok, cool, I'll keep an eye on the website.

 

Some other ideas I had:

- C-start has to somehow get the new emerging market of commercial space flight involved in this, Virgin Galactic and such.
http://en.wikipedia.org/wiki/P…..paceflight

They could sponsor a portion of the project and in return get to benefit by positive attention and from the technologies and expertise that is created here. Someone needs to think of a good trick to make this happen. It should be (made) obvious that C-start is not really a threat to their business model. I don't know how or why it isn't, but I can imagine Virgin not wanting to give money to their own competition if they view it like that.

- More commercial thinking; this site could have some sort of a space jobs portal. (Space related) companies looking for talent can find it here. A seperate part of the site could be created focused on jobs. Companies could pay to promote themselves over there (only on this part of the site, so the rest of the site stays clean).

 

- Merchandising/PR. wise, I'd like to see real badges for the projects, like these:

http://www.norgate-ind.com/Spa…..dges_1.htm

There could be a contest for designers to design the badge for every mission. (or perhaps even for milestones). The contest would create some fun attention and the output could be used on merchandising (I'm thinking of a baby space jacket or something) and also it should be promised that the winning badge for the manned space mission will actually be used by the astronauts in space. I'm not a designer, but I would probably try to design something if it could be sent to space :).

Julius

 

 

4:53 am
April 26, 2010


Luke Maurits

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Thanks again for more ideas.

Sponsorship from someone like Virgin Galactic would be fantastic, but I think it is something we need to think about slightly down the road.  Right now CSTART is far too small, disorganised and has too little in the way of achievements to its name for any large corporation to take sponsorship seriously.  Only once CSTART has demonstrated its ability to operate independently for a significant quantity of time and made significant progress on at least one project (meaning actual physical construction) do I think we will have any hope at pulling something like corporate sponsorship off.  Of course, once we do reach that stage, I will have no objections and infact support the idea whole heartedly.  I don't think it will be hard to convince people we are not competition: being a non-profit corporation, as well as the strict constraints of our Social Contract, make this basically a necessity.

The space jobs portal thing is an interesting idea, although I wonder how much demand there is for this service and how well we could compete with the established players like spacecareers.com.  It is also something which would have to wait on us finishing the incorporation process to handle it in a remotely professional manner.

I do really like the badges idea.  In fact, we talked about this briefly when CSTART was first formed (not a competition, just having mission badges).  I think we decided not to do it at the time to keep our branding simple and to focus on technical work, but now that we're a bit further down the track, and with the extra appeal that a competition format brings (in terms of raising attention), I think there will be more support for it.  Thanks a lot for bringing this up!

Main CLLARE workgroups: Mission Planning, Navigation and Guidance. I do maths, physics, C, Python and Java.

10:26 am
April 26, 2010


Julius

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Mozilla has done a number of interesting contest (google: Mozilla contest), there is probably a lot to learn from that.
Perhaps C-start can tap into a community like this one for a contest.

http://creative.mozilla.org

Also someone could create a C-Start theme (skin) for Firefox. It's not really that difficult. Someone showing how it works:

http://www.youtube.com/watch?v….._JuNnpcbqU

"Right now CSTART is far too small, disorganised and has too little in
the way of achievements to its name for any large corporation to take
sponsorship seriously."

You are probably right, but for the sake of following this track of thinking to see where it can lead, I'll continue on this topic anyway. Maybe there is someone on this forum who knows someone, who knows Richard Branson.. (If you are that person, reading this, you know what to do..)

 

My guess is that these guys Like Richard Branson are into space because they think it is awesome first and try to make a company out of it second. So if they think C-star is also awesome they might be willing to help out, even if it has not achieved that much at the moment. Also; no guts no glory.

Maybe if someone can think of a nice original way to ask them? Like sending someone in an astronaut suit with a letter 'from space' that has to be delivered personally to Richard Branson. Well obviously time is spa(r)ce, so I agree you probably shouldn't create a big project out of it right now, but if someone in the community would like to pick it up something like that it would be fun to watch on youtube at least.

11:08 am
April 26, 2010


Julius

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Post edited 11:13 am – April 26, 2010 by Julius


To continue with some different things

Contact local government around space port(s) ?

http://www.kfoxtv.com/news/223…..etail.html

So New Mexico is investing in a spaceport. That might be the place to be for C-Start, apparently the local governments believes in this field:

From the website:

"The taxpayers of Dona Ana County will see a reinvestment of their

dollars come forward and that reinvestment will really be in form of

jobs and opportunity,” said Lopez."

Maybe people from that area can ask around if there are any possibilities on financing or some sort of headquarters over there?

If they are spending millions on this thing, how about some investment in a community that breeds the professional skills needed for the future. C-Start is the place where young professionals can gain experience and build up their resume. Well I don't know if that's true, but it makes for a good argument :).

Oh, and if the C-start headquarters in New Mexico will take place, I'd love for us to create some interactive playful experience around that area to grab peoples attention. I'm thinking lots of interactive lasers aimed high in the sky :).

In the end the story of C-Star is also one of uniting people around the world. A common goal to get people to work with each other and learn to overcome cultural differences and see the added value in the differences. This process is in itself valuable.

I seem to keep thinking about the marketing/PR side of things, but this 'uniting the world' is also something that companies and governments would like to align themselves with (sponsorships, government support, etc).

Persona's

I really hope this thing takes of, I see so many opportunities.. I understand you guys are now looking at the reality of having to organize this and it is very hard to guide all this chaotic energy of people and ideas, but I hope you guys keep thinking big and don't play it small and safe.

Maybe it is interesting to do a study on your target groups, using persona's

http://en.wikipedia.org/wiki/P…..rketing%29

For instance, trying to get into the mind of the community (that still has to be formed), what is the emotional attachment? I think the basic premise of C-start is almost outrageously bold, so it attracts people who like to believe big things can happen and while perhaps in their day job they might be restricted by the current reality, in the evening they can help C-start with creating a new reality. So sub-projects could/should have that same feel to it. The pragmatic side of it comes with the execution, but the goals may be big and bold. It should also be a bit fun, like a design a badge contest.

Oh, and you guys need to do a TED-talk (if you haven't already). Or get someone to do a talk about it. It seems like a natural fit.

Hot air balloon

Totally random idea; a hot air ballon in the shape of the moon to get attention. Google left me with this (its photoshopped): http://www.freakingnews.com/Ho…..

11:15 am
April 26, 2010


Julius

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A part of my post fell off, maybe I'm too active..

Wel here it is the rest of it anyway:

Hot air balloon

Totally random idea; a hot air ballon in the shape of the moon to get attention. Google left me with this (its photoshopped):
http://www.freakingnews.com/Ho…..–1623.asp

Something like that, but real, would be cool. Maybe a hot air balloon company would like to sponsor such a thing, if you can convince them that it will get a lot of attention. It sort of worked for Ron Paul to get a lot of attention:

http://www.youtube.com/watch?v…..6I5zYu541Q (the idea)

http://www.youtube.com/watch?v…..30oV04OPnI (the actual blimp in the sky)

The fun thing is, that Ron Pauls campaign wasn't even involved in this. It was just the community getting excited.

Perhaps also an idea for later on, when there is more community around this whole thing :).

Julius

12:07 pm
April 26, 2010


Julius

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Post edited 12:20 pm – April 26, 2010 by Julius


And another idea..

It should be possible to get Stephen Colbert into this. He's a space geek, and likes to play with online communities like this.

So NASA had an online poll for a name on the Space Station, and he got involved and now his name will be used.

http://www.npr.org/templates/s…..=103119972

So perhaps C-start can promise Colbert something (his name on the back of a space suit?) You sort of need something that is more immediate, because it has to be good tv, but I think he personally would be very much interested to get involved. Perhaps he or his team can even think along on how this could be set up so it will be a nice PR moment for you guys and good TV. It would also be nice if his community could also be somehow involved. Again, some sort of contest perhaps. Also, Colbert had Richard Branson on his show, so if you get to Colbert, you are one step away from Branson.

Maybe something with writing his name on the moon with a laser? Play on his fear of robots? Tap into his Tek Jansen science faction? Stuff like that, something grand and over the top :D. Perhaps you guys are willing to 3D print a huge Colbert Nation logo for him if he is willing to set up a meeting with Richard Branson.

I'd say, just send the colbert nation an e-maill and see what happens.. * me searching online * .. Ok I can't find a contactpage. But someone should know someone who knows his e-mail address. Someone who has been on his show like Neil deGrasse Tyson. He should be willing to help you out, he's thé space guy and would love to get more people excited about space.

You can reach him here:

http://www.haydenplanetarium.o…..on/contact

Here is the episode where he is on Colbert:

http://www.colbertnation.com/t…..asse-tyson

You can clearly see he likes to promote bold programs like C-star.

I could try to contact him, but it looks better if someone from the core team does it.

So if someone from the core team could send him a letter, or a private message on twitter or something (http://twitter.com/neiltyson), and just ask if he can help out with setting something up with Colbert and/or Richard Branson.

Good luck!

Julius

 

 

 

7:23 pm
April 26, 2010


Luke Maurits

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More wonderful ideas, although once again I think it is drastically too early.  If we had people like Colbert or Tyson spreading the word for us, we would have hundreds or thousands of people turning up here wanting to help, and we just don't have the organisational structure in place yet to handle this.  Until the web apps we are working on to facilitate collaborative engineering processes are produced, all we have is a forum and a Wiki.  Throw 1000 people at a forum and a Wiki and what you will get is an unmanagable mess.  It is likely that the organisation would collapse under the weight of the first 100, and then the following 900 will find nothing interesting to see or do and walk away – and a huge burst of big publicity that we'll never be able to replicated will have been wasted.  Once we have better infrastructure and maybe a few exciting physical accomplishments (like at least one launch of OHKLA), something like this would be a good direction to head in.

Main CLLARE workgroups: Mission Planning, Navigation and Guidance. I do maths, physics, C, Python and Java.

7:28 am
April 27, 2010


Julius

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Post edited 1:41 pm – April 27, 2010 by Julius


Yes, I understand. First some infrastructure and something to show for. The persona's idea I mentioned is something that could be useful right away. You probably did something around the area of figuring out who your target group(s) are for this project and the website, but perhaps I can help in some way in that area.

I wrote a bit on this subject to explain it a bit more:

http://cstart.org/forum/sugges…..ing/#p2989

 

I'll see if I can give some feedback on the new website / tools when it arrives :)

 

 

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